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About Pacific Life

Pacific Life. The Power to Help You Succeed.

Watch for Pacific Life's commercials on network and cable television. The humpback whales featured in our advertising represent strength, focus, and guidance – qualities that are core to Pacific Life's business of helping individuals plan for a more financially secure future.

Pacific Life commercials can be seen during the College Football season on ABC and ESPN2. In addition to college football games, Pacific Life has a presence in golf events and our program lineup for network TV includes "NCIS" (CBS), the CBS Sports Update on "60 Minutes", "Nightly News" (NBC) and "World News" (ABC), and "This Week" (ABC).

View our commercials below or on our YouTube channel.


  About Our Commercials  

"Chalk" - A man with his grandson comes across a special artwork that conjures up the notion and importance of financial planning.

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"Projections" - A family's museum visit changes from ordinary to extraordinary as their vision of the future comes to life.

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"Future Generations II" - A mother humpback whale pushes her calf to the ocean's surface for its first breath. Their journey together helps us realize that helping the next generation is one of the most important things we can do.

"Future Generations II"
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"Tail Slaps" - Humpback whales powerfully break through the water's surface by slapping their tails, slapping their pectoral fins, and by breaching. "Tail Slaps" debuted in September of 2008. This ad features the popular sports-themed "Pacific Life Fight Song."

"Tail Slaps"
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